From the monthly archives:

October 2010

7 Steps to Save Your Local Newspaper: #2 – Become Comfortable with New Media

October 17, 2010

Tweet The next step in saving your local newspaper is to become comfortable with what is called “new media,” and specifically with Web 2.0. Web 2.0 is the newest branch of the Internet, encompassing its community networking and interactive avenues such as blogs, community generated content, and twitter. This is the way that information is […]

0 comments Read the full article →

7 Steps to Save Your Local Newspaper: #1 – Shift Your Mindset

October 10, 2010

Tweet Last week I introduced my seven step plan to save your local newspaper. This week, we’ll dive right into step number one: shifting your mindset. And really, this is the most important step of them all. If you can’t redirect your energies towards a business model that works and leave behind all of the […]

0 comments Read the full article →