From the category archives:

New Business Model

I Will Never Pay for “News Aggregation.” Would You?

April 27, 2010

A couple of days ago I realized why news organizations are having such a difficult time getting people to pay for news. It’s because, most of the time, what we are fed by the media isn’t real reporting, it’s just news aggregation. Let me explain: I was getting ready for work in the morning and [...]

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New Local Newspaper Revenue Model: Text Message Marketing

March 28, 2010

I’ll admit it, I don’t read the newspaper in the same way that most people do. Just like everything else in life, I look at it through a “business filter.” I try to think of ways to make it more profitable, to monetize it. Some people might say this is a flaw (my wife certainly [...]

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Print Media Is Fading Fast. But What About Journalism?

March 22, 2010

There’s really no denying it. Sure, we may still be reading books for awhile, and even magazines. But eventually, all of these models are going to go digital, and in fact, they already are. And while the time frame for this change is unsure, one thing is certain: the more frequent and ephemeral the publication, [...]

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A New Way for Local Newspapers to Make Money

March 7, 2010

Our last few posts have concentrated on defining the major problems facing local newspapers. Now it’s time to start looking for solutions. As I’ve already stated several times in the last few weeks, local newspapers are in desperate need of a new business model. While ads may still be a part of revenue for a [...]

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2010 Newspaper Ad Revenue is Fool’s Gold

February 28, 2010

You heard it here first! Political pundits and financial officials are now telling us that the recession is coming to a close. They say that the worst is over and that businesses are going to start making money again soon. It is inevitable that the local newspaper industry will latch onto this news and assume [...]

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